ADEMULEGUN KOLE TASKS OAAN MEMBERS TO INNOVATE

Dayo Adejobi

At the recent Sign Show in Dubai not less than 35 OAAN member companies were present. In the words of Kole Ademulegun, ‘‘the attendance of my members at the Sign Show is remarkable in the life of the Association, my members are becoming more aware of the fact that advertising as a profession is fast moving and outdoor as part of this all –important industry must add value, not take away from it.’’ He eulogised.
According to OAAN President, Mr. Kole Ademulegun, who was also a participant at the recently concluded Sign Show ‘‘one would easily notice the diversity of the products at the venue’’ he said. He also further expressed interest in innovative products to fuel expansion plans for his company as well as cutting –edge and cost effective equipments for growth of digital advertising.
According to Ademulegun, the show has got several exhibitors while an important feature of the event was the wide array of state-of the art equipment and technologies on display. I am happy my members were there, and I urge them to embrace such innovation.
, ‘‘I look forward to welcoming our foreign counterparts from some African countries, European suppliers and officials of FEPE in April, 2010 at the upcoming Poster Awards’’. Ademulegun says.

Speaking at an exclusive interview, Kole says ‘‘we are beginning to relate to our counterparts in other parts of the world, joining the relevant outdoor bodies like FEPE which is the global for outdoor practitioners, attending international trade fairs, exhibitions and conferences.’’ All summing up to the fact that there is a lot of benefit from these various interactions. He explains.